# Best DNA Test Kits _CompareFairly · en/GB · neutral comparison, cited sources, no paid placement_ **Category:** health › genetics › dna testing **Our pick**: 23andMe Health + Ancestry Service (72/100) · **Cheapest**: MyHeritage DNA · **Best value**: MyHeritage DNA ## Comparison table | Criterion | 23andMe Health + Ancestry Service | Genera | GenoPalace | AncestryDNA | Living DNA | MyHeritage DNA | | --- | --- | --- | --- | --- | --- | --- | | Accuracy | 1.0 | 0.9 | 0.9 | 1.0 | 0.9 | 1.0 | | Price (GBP) | 94 | 139 | 149 | 79 | 79 | 19.9 | | Subscription Required | ✓ | - | - | ✓ | - | ✓ | | Data Privacy Policy | Good | Excellent | Excellent | Good | Excellent | Fair | | Ancestry Coverage | Extensive | Extensive | Extensive | Extensive | Standard | Extensive | | Health Reporting | Comprehensive | Comprehensive | Comprehensive | Basic | Wellbeing | None | | Raw Data Access | ✓ | ✓ | ✓ | - | ✓ | ✓ | | Ease of Use | Easy | Moderate | Moderate | Easy | Moderate | Easy | | Turnaround Time (days) | 28 | 25 | 28 | 60 | 42 | 30 | | Customer Support | Good | Good | Good | Good | Good | Fair | ## 1. 23andMe Health + Ancestry Service Great guides to help you create your own family tree. **Best for:** Anyone interested in family matching, with its extensive database and family tree services making the subscription fee feel well worth it. **Pros:** - Enormous database and access to public records, photos and more. - Found and predicted relatives better than any other option on test. - Extensive genetic traits list. - Constantly growing. **Cons:** - Some inaccuracies in genetic traits. _Source (verified): [https://www.the-independent.com/extras/indybest/best-dna-test-uk-ancestry-b1944632.html](https://www.the-independent.com/extras/indybest/best-dna-test-uk-ancestry-b1944632.html)_ ## 2. Genera A European-based DNA testing service focusing on ancestry and health, with a commitment to data protection. _Source (estimate): [https://genera.com/](https://genera.com/)_ ## 3. GenoPalace Offers a broad range of genetic testing, including ancestry and health, with a focus on data security. _Source (estimate): [https://www.genopalace.com/](https://www.genopalace.com/)_ ## 4. AncestryDNA The market leader for a good reason, as it has the world’s largest autosomal DNA database. **Best for:** Individuals looking to connect with new relatives and break down family history brick walls due to its large database and family tree integration. **Pros:** - Big database with many family trees connected to it makes this the best option for finding connections with new relatives and breaking down family history brick walls. - Easy-to-use interface, good integration with family trees and excellent family tree building tools. - Sophisticated algorithms provide the most accurate and scientific relationship estimates. - ThruLines and Common Ancestor hints make it easy to identify how you are related to your matches. **Cons:** - You can’t upload DNA test results from other companies to the AncestryDNA database. - You need to take a subscription to have full access to family trees. - The lack of a chromosome browser and matching segment data is a disadvantage for advanced users. _Source (verified): [https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take](https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take)_ ## 5. Living DNA Offers a good biogeographical ancestry analysis for people with British ancestry with regional breakdowns at the county level. **Best for:** Individuals with British ancestry seeking a detailed regional breakdown and those who prefer to keep their DNA data within Europe. **Pros:** - Great for a detailed breakdown of where your British ancestors came from. - Inclusion of Y-DNA and mtDNA deep ancestry information. - Likely to be of interest to people in the UK, especially those who feel safer keeping their DNA data in Europe. **Cons:** - No family trees on the LivingDNA website. - Limited tools for analysing results. - The relative matching database is small in comparison to the other companies. _Source (verified): [https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take](https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take)_ ## 6. MyHeritage DNA MyHeritage is now effectively the second-largest genetic genealogy database. **Best for:** Individuals seeking connections with relatives in continental Europe or those interested in whole-genome sequencing and advanced matching tools. **Pros:** - You will find matches at MyHeritage that aren’t in any other database, particularly if you’re looking for connections with relatives in continental Europe. - Website is available in many different languages. - Has introduced whole-genome sequencing for its DNA test. - Useful range of tools for working with matches, including Theory of Family Relativity and Chromosome Browser. **Cons:** - Requires some level of on-going subscription to get the most out of it. - Cannot upload DNA test results from other companies to the database. _Source (verified): [https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take](https://www.whodoyouthinkyouaremagazine.com/feature/which-dna-test-should-i-take)_ ## 7. CircleDNA Offers comprehensive health and wellness reports based on genetic data, with a focus on actionable insights. _Source (estimate): [https://www.circledna.com/](https://www.circledna.com/)_ ## 8. Home DNA Provides ancestry and health testing with a straightforward approach and emphasis on privacy. _Source (estimate): [https://www.homedna.com/](https://www.homedna.com/)_ ## In short This comparison covers 8 dna testing across 10 criteria: Accuracy, Price, Subscription Required, Data Privacy Policy, Ancestry Coverage, Health Reporting. 23andMe Health + Ancestry Service comes first with 72/100, driven by Ancestry Coverage (100/100) and Customer Support (100/100). Genera follows at 71/100 and beats it on Subscription Required. The cheapest option is MyHeritage DNA. Sourced data: 4/8 options; the remaining values are estimates, flagged as such. ## Frequently asked questions **What is the best DNA test kit to buy in 2026?** The 23andMe Health + Ancestry Service is currently ranked highest at 72/100, offering a comprehensive look at both health predispositions and ancestry. **How do DNA test kits compare on accuracy and price?** Our comparison evaluates accuracy and price, with 23andMe Health + Ancestry Service leading, and Genera also performing well. Our rankings are based on objective data, not paid placements. **Which DNA test kits offer the most ancestry coverage?** We assess ancestry coverage as a key factor. The 23andMe Health + Ancestry Service provides extensive coverage, detailed in our comparison criteria. **Are there hidden subscription costs for DNA tests?** We clearly indicate if a subscription is required for full access to features, ensuring transparency in pricing for services like 23andMe Health + Ancestry Service. --- _Generated by CompareFairly - neutral universal comparator. Ranking not for sale, data sourced._ --- _CompareFairly · https://comparefairly.com/en/GB/best-dna-test-kits — citation with a link is allowed; bulk extraction/redistribution is prohibited._